Product: Sanyo Television

Targeted Audience: Senior Citizens (Retired)

Feedback:

            My interpretation of reverse engineering is positive. I think reverse engineering is effective when you need to upgrade existing products, explore good or bad features, or when you need to improve the performance and features of a product. Reverse engineering is practiced within the industry in order to compete against other products. In order to make money within the industry, you need to develop a better product based on what you have to offer and what your competitors offer also and reverse engineering is a good way to accomplish that goal in order to compete. Compared to forward engineering, reverse engineering requires high-level thinking the whole time and you don’t have the product when started the process. So in difference, it teaches you how to create and come up with the finished product in this process. It helps keep loyal customers while gaining new customers because in this process you’re constantly finding new ways to improve the product. If the product keeps improving, then the product the customer use will always get better and possibly better than other competition. This allows for your customers to stay loyal and allows for more customers, who want a new product to come to you.

            In my team, we used reverse engineering on the Sanyo Television. The targeted audience was retired senior citizens. The criteria and constraints for new product was to make the television better for the hearing of senior citizens, to make closed-caption on the television, and to make a lighter television while building a energy-star product for no more than $299.99. The criteria assisted me when I was developing a new product because it guided and helped me know what I needed to add to the television and what I needed to look for in order to improve the television and make it better. The key components that required an upgrade was the number of speakers on the television. I believe that it should have been at least four speakers in order to produce a great amount of sound for the hearing impaired. Other key components required that required an upgrade was the size of the television and more ports on the television. I believe that if you increase the size or thickness of the television, its weight would decrease and make it better for elders. I also believe that adding a AVI port would be essential to elders for easy DVD assess and for when grandchildren come over and need somewhere to plug in a game system. I used reverse engineering as my process for the project. I took apart the television and analyzed how it looked and what components were used on the television. From there, I was able to figure out what needed to be added and what needed to be changed. Then, I searched on the internet the products that needed to be changed and products that could be better for the television. Last, once I received this information, I was able to put my information together and design my new product.

            In conclusion, I liked this project and I thought this project was helpful and essential to me. This project helped me understand the process of reverse engineering. It allowed me to learn how to use this process using time management as well. The project helped me learn how to improve a product that needed to be improved and it allowed me to improve my knowledge based on, what I needed to change and how the finished product would be better and more helpful for senior citizens.